Ioanna Giannoukou

Dr Ioanna A. Giannoukou is an Associate Professor at the Department of Management Science and Technology of the University of Patras, Greece. Her academic specialization lies in the strategic development and innovation management through the integration of emerging technologies. She holds a PhD in Strategic Management from the University of Patras, an MSc in Management and Internal Auditing from Cass Business School (City University of London) and a postgraduate degree in Tourism Business Administration from the Hellenic Open University. Dr Giannoukou is deeply engaged in interdisciplinary academic work at the intersection of tourism, innovation and digital transformation. Her research interests focus on strategic management, digital innovation, sustainable entrepreneurship, smart tourism, ethical use of AI in education and the implementation of technological solutions in cultural and business environments. She has participated in and led numerous European and national research initiatives. Dr Giannoukou has published extensively in international scientific journals and conference proceedings, with her work reflecting a strong emphasis on applied research and innovation-driven strategies. She has also contributed to the editorial work of collective volumes and acted as a reviewer in peer-reviewed journals. In addition to her role at the University of Patras, she is also an Adjunct Academic Staff Member at the Hellenic Open University. Her teaching portfolio includes courses such as Business Strategy, Innovation and Digital Entrepreneurship, Tourism and Hospitality Management, Organizational Change, Total Quality Management and Strategic Planning